One of my favorite aspects of Blissdom is the interaction with the brands who sponsor the conference and attend the event to reach out to us – their customers, their potential customers – to teach us about who they are, what they do, and how they may fit into our lives.
I have a marketing degree, remember, so this kind of thing kicks me to my happy place. Especially when it’s done right. I want to learn about products, I want to learn about its features and benefits — getting the personal attention from the brands themselves is amazing from that standpoint — because getting something more personalized than a 30 second spot on television or a full page ad in a national magazine tells me VOLUMES MORE about the product.
I had the opportunity to spend a few hours with the group from iRobot this year. I met Nancy from iRobot last year – and received my first introduction to the Roomba – y’all know it as the robot vacuum cleaner. This vacuum can basically be PROGRAMMED TO VACUUM YOUR HOME. You don’t even have to be there. Like, whoa? I’m a huge advocate for cleaning that I don’t actually have to do myself.
This year, not only did we get to learn more about the latest versions of the Roomba (oh, how I desire you, Roomba) – we learned a bit more about the Scooba — which, from the ad-spot they showed for us, looked like a little Zamboni, automagically scrubbing up the bathroom floors. The Scooba works on hard floors (kitchen, bath, basically – the noncarpeted stuff), and as a person who HATES SCRUBBING FLOORS, my eyes popped to attention at this sucker. Especially when they described how it works and that, yeah, your floors really DO get clean. As I type this, I’m still a little bummed that I don’t have one. And that my floors look gross.
About sarah
Yeah, I had lust at the Roomba booth as well. I’ve always wished our floors would magically clean themselves!